Edwyn Chan's Weblog

Definitely beats the usual king of packaging, apple, on this one. 

via gizmodo

via Clever Idiot

• Human content filtering not only in China: #
• How Social Media Drives New Business: Six Case Studies: #

Italian manufacturer sunglass maker Luxottica – one of the biggest consumer companies that not many people have never heard of, makes sunglasses branded Burberry, Chanel, Polo Ralph Lauren, Paul Smith, Stella McCartney, Tiffany, Versace, Vogue, Persol, Miu Miu, Tory Burch and Donna Karan.  it also owns

“We manufacture about 70% of those brands in our factories in Italy, and the balance in America and China,” says Luxottica spokesman Luca Biondolillo. “We do the design, the manufacturing, and the marketing,” he adds. The company makes most of those brands under license, working closely with designers at the relevant fashion houses. But it owns several brands itself, including Ray-Ban, Oakley, Oliver Peoples and REVO. (WSJ.com)

So they make most of the sunglasses, but that’s not all

Luxottica also owns LensCrafters, Pearle Vision and Sunglass Hut. This is extreme vertical integration. The eye doctor telling you that you need a new pair of glasses, the sales people helping you choose them and the people who design and make the glasses all work for the same company. Make of it what you will. But if your financial advisor was actually employed by the mutual fund company that he recommended for your portfolio, you’d at least want to know. (WSJ.com)

Do I even need to mention they have huge margins?

via WSJ.com

Bad Connection: Inside the iPhone Network Meltdown

Well not totally real but close enough. i love it when brand’s intangible assets are able to materialize into the real world; makes their vale that much more “tangible” per say. Although Zynga isn’t known to credit their biz dev people as much as their product people, i still think its awesome coop with 7-Eleven

I really like using posterous for email posting but its blocked in china meaning all picture attachments don’t show up. Wordpress’ own email to post isn’t that good. Looked around and found postie and gonna give it a try Postie plugin http://wordpress.org/extend/plugins/postie/

super creative way of showcasing their product period. toy story 3 [youtube=http://www.youtube.com/watch?v=43flVoankXI&w=500&h=303] Parisian love  (the first one i’ve ever seen) [youtube=http://www.youtube.com/watch?v=nnsSUqgkDwU&w=500&h=303] see more at http://www.youtube.com/searchstories

A lot of people introduced/educated to new stuff on TV, especially to “specialty” stuff like CSI.  There should be a better disclaimer to let people know not to get brainwashed.

[gallery]

$20 is kinda steep but rumors are there is a cracked version. (hint hint)